impact

Read More, Translate Better: 7 Reasons Why Reading is Essential for Translators

Did you know that studies show that the brain does not make much of a distinction between reading about an experience and facing it in real life? Experiments show that certain words or descriptions stimulate different parts of the brain and evoke body responses and specific behavior. Why does this make reading important? Reading has …

Translation vs. Transcreation: Conveying Your Message With Impact

impact, success, transcretion, translation

In today‘s globalized world, the effective way of communicating your message is crucial for each brand. To have an excellent reputation and raise awareness, you need to connect emotionally with your target audience, gain their trust and loyalty. To achieve this, we use the power of words. Depending on the purpose, we can use translation, …

Translation vs. Transcreation: Conveying Your Message With Impact Read More »